case study: Media & Telecom

Media company achieves 30% increase in sales

The firm increases net lead utilization by 80% and surpasses its growth targets.

Overview

One of the largest publicly listed media companies in North America and it’s investors were looking forward to revival of its category with ambitious growth targets. We were tasked to manage their outbound sales campaign which directly contributed to their aggressive growth plans. We not only delivered what we were tasked but surpassed their goals and have won their Top vendor in Sales every year since starting of the program.
0 %
Increase in
Utilization
0 %
Increase in
Conversion
0 m
Customers
Served

Client Background

Publicly listed, leading media and entertainment company in North America. Offering unique programming and content across the company’s subscription- and digital advertising-supported platforms. They collectively reach more than 150 million customers across all categories – one of the largest reach of any digital provider in North America.

Business Challenge

The client was looking to grow its stagnated categories, while also reducing cost per sale compared. The client wanted it’s outbound sales team to be able to make frequent campaign changes as they wanted to try out different strategies in a short span of time. Being publicly listed, pressure to perform was on!

The Solution

Results

Higher net lead utilization, Surpass growth targets, Lower cost per sale
0 %
Engagement
Achieved
0 %
Sales
Conversion
0 m
Customers
Served
0 %
Complaint
Resolution
0 k
Annual
Savings
0 %
Response
Rate

As your extension, we work side by side to ensure growth and positive results in the simplest and most effective way possible.

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